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Privacy Policy

Cliffside Trading 32 (Pty) Ltd

Effective date: the date this page was published.

This policy explains how we collect, use, share and protect personal information, in line with the Protection of Personal Information Act 4 of 2013 (POPIA). Most of our customers are businesses, retailers and trade buyers. The policy covers individuals who deal with us, including the owners, staff and contact persons of our business customers, and anyone who uses our website, emails us, phones us or messages us.

1. Who we are

Cliffside Trading 32 (Pty) Ltd, registration number 2007/015844/07 ("Cliffside", "we", "us").

Unit 4 Thynk Retail Park, 23 Riverhorse Road, Newlands East, KwaZulu-Natal, South Africa
Phone: 031 880 0550
Email: orders@cliffside420.com
Website: www.cliffside420.com

We are the responsible party for the personal information described in this policy.

2. Information Officer

Our Information Officer is Pantelis Eleftheriou. You can contact him about anything in this policy at orders@cliffside420.com (subject line "POPIA") or on 031 880 0550.

3. What information we collect

  • Contact details: name, job title, business name, phone and WhatsApp number, email address.
  • Business and account details: company registration and VAT numbers, delivery and billing addresses, and the details you give us if you apply for credit.
  • Order details: quotes, orders, invoices, payments received, deliveries and returns.
  • Communications: emails, messages, phone notes and website form submissions you send us.
  • Consent records: whether and when you agreed to receive messages or marketing, and your age confirmation.
  • Website data: IP address, browser type, pages visited and cookie data (see section 14).

We do not collect special personal information (such as health, religious or biometric information) and we do not ask for full card numbers. Card payments are handled by our payment provider and are not stored by us.

4. Why we use it

We use personal information to:

  1. prepare and send quotes, process orders and arrange delivery;
  2. invoice, collect payment and manage credit accounts;
  3. answer questions and provide support by email, phone or messaging;
  4. confirm that buyers are 18 or older and are legitimate trade customers;
  5. prevent fraud, including payment fraud and fake bank detail scams;
  6. keep accounting and tax records and meet other legal duties;
  7. improve our website and service; and
  8. send marketing, but only if you have opted in (see section 11).

We rely on one or more of these lawful grounds: performing a contract with you or taking steps to enter one, complying with the law, our legitimate interests in running and protecting our business, and your consent where consent is needed.

5. Where we get it

Mostly from you directly, through our website, email, phone, messages, quotes and order forms. We may also receive information from your employer or colleagues (for example when they name you as a contact person), from couriers about delivery status, and from our payment provider about payment status.

6. Is it compulsory?

Your contact, delivery and billing details are needed to quote, deliver and invoice. Without them we cannot supply you. Receiving messages by WhatsApp is optional, and so is marketing. Email and phone remain available if you prefer.

7. Who we share it with

We only share what each party needs to do its job. These service providers process information on our behalf and must keep it confidential and secure:

  • Odoo: our business system for quotes, orders, invoicing, customer records and this website.
  • Meta Platforms (WhatsApp Business Platform): delivers our WhatsApp messages, if you choose to receive them.
  • Google (Google Workspace): our email and document storage.
  • Courier companies: receive your name, delivery address and phone number to deliver orders.
  • iKhokha: processes card payments.
  • Our accountants, auditors and tax adviser: for bookkeeping, audit and tax compliance.

We may also disclose information where the law requires it, for example to SARS or under a court order, or to protect our rights in a dispute. We do not sell personal information.

8. Transfers outside South Africa

Some of our service providers store or process information on servers outside South Africa. Under section 72 of POPIA we only allow this where the recipient is bound by law, binding corporate rules or an agreement that gives protection substantially similar to POPIA, or where another ground in section 72 applies, such as the transfer being needed to perform our contract with you.

9. How long we keep it

We keep personal information only for as long as we need it for the purposes above, unless the law requires or allows us to keep it longer. Accounting, tax and transaction records are kept for at least 5 years as required by the Tax Administration Act, and for 7 years where the Companies Act requires it. Marketing consent and opt out records are kept for as long as needed to prove consent and respect your choice. After that we delete, destroy or de-identify the information.

10. How we protect it

We take reasonable technical and organisational steps to protect personal information against loss, damage and unauthorised access. These include access limited to staff who need it, individual logins, reputable service providers bound by confidentiality, and staff guidance on handling customer information.

Payment safety: we will never ask you to pay into new or changed bank details by WhatsApp or email. Our banking details appear only on our official quotes and invoices. If you receive any message claiming our bank details have changed, do not pay. Call us on 031 880 0550 to confirm first.

If we believe your personal information has been accessed by an unauthorised person, we will notify you and the Information Regulator as POPIA requires.

11. Direct marketing

We send marketing messages only to people who have opted in, or to existing customers about similar products where POPIA allows it, and always with an easy way to opt out.

  • WhatsApp: reply STOP at any time and we will stop sending you WhatsApp messages.
  • Email: use the unsubscribe link or email orders@cliffside420.com.

Opting out of marketing does not affect messages about your own quotes, orders and account.

12. Age

Our products are sold only to persons 18 years or older. We do not knowingly collect personal information from anyone under 18. If we learn that we have, we will delete it.

13. Your rights

You may at any time:

  1. ask whether we hold personal information about you and request a copy;
  2. ask us to correct or update information that is wrong or incomplete;
  3. ask us to delete information we are no longer allowed to keep;
  4. object to us processing your information on the ground of legitimate interests, or for direct marketing;
  5. withdraw consent you have given (this does not affect processing that already took place); and
  6. lodge a complaint with the Information Regulator.

Send requests to our Information Officer at orders@cliffside420.com. We may need to confirm your identity before acting, and we will respond within a reasonable time. Our PAIA manual is available on request.

Information Regulator (South Africa)
Woodmead North Office Park, 54 Maxwell Drive, Woodmead, Johannesburg, 2191
PO Box 31533, Braamfontein, Johannesburg, 2017
Phone: 010 023 5200 or toll free 0800 017 160
General enquiries: enquiries@inforegulator.org.za
POPIA complaints: POPIAComplaints@inforegulator.org.za
Website: https://inforegulator.org.za

14. Cookies

Our website uses cookies, which are small files stored on your device. They make the website work (for example your shopping cart, sign in and language) and help us understand how the website is used. You can block or delete cookies in your browser settings. If you block them, parts of the website, such as the cart, may not work.

15. Changes to this policy

We may update this policy from time to time. The latest version will always be on this page with its effective date.

16. Contact us

Cliffside Trading 32 (Pty) Ltd
Unit 4 Thynk Retail Park, 23 Riverhorse Road, Newlands East, KwaZulu-Natal, South Africa
031 880 0550 · orders@cliffside420.com